Monday 13 March 2006

Sometimes Less Really Is More

According to a report on CNet News:

In a grocery store experiment, a table loaded with 24 types of jams got many visitors, but sales were ten times higher when only six jams were offered. In a study of the 401K plans at 1,500 companies, participation in retirement plans dropped 2 percent every time ten more investment choices were added to the mix. In speed dating, participants had a greater chance of hooking up if they met six, rather than twelve, people in a session.


Via Robot Wisdom.

No comments: