There is probably a name for it. You know when you have to add a word to an odd object to distinguish it from a new one, like ice skates where skates was sufficient until roller skates appeared. Retro-something, I'm guessing. The extra words suggest that there's another something out there, like the ballpoint in ballpoint pen tells you there's other types of pens.
With that in mind I liked this photo from Chris C Mooney's blog. That's right "Earth Based Spirituality". It suggests that somewhere else in the shop there are "Non-Earth Based Spirituality" books and that there's enough of them that they need an extra section. Maybe it's me, though, but isn't "Non-Earth Based Spirituality" an oxymoron?